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Miravela or Magnific (formerly Freepik): which one for a brand or an agency?
Magnific, the new name of Freepik since May 2026, is a broad all-in-one suite — 40+ models, a node canvas, a brand kit, agents, and on its business plans review statuses with pinned comments. Miravela is narrower and built around the client campaign: it starts from the brief, runs twelve hand-picked models at maximum quality, and gives each brand a private portal where the client approves from a private link. Choose Magnific for breadth inside one team; choose Miravela when the brand or the client has to approve.
What Magnific does well
As of 8 November 2026, freepik.com redirects to magnific.com. Its pricing page lists 40+ models across image, video, audio and 3D, a brand kit and character training on paid plans, and a node-based canvas called Spaces. Its business page describes agents that run a brief following brand guidelines, comments pinned to a point of an image or a second of a video, Approved / In review / Rejected statuses, plugins for Photoshop, Figma, DaVinci and ComfyUI, an API and an MCP server, SOC 2 Type II and ISO 27001, and indemnification on its business and enterprise plans. It states that it never trains on your inputs or outputs, on any plan.
For a large in-house team that wants one suite for everything, with certifications and indemnification, that package is strong.
What Miravela does that Magnific does not
Miravela starts before the prompt: you paste a brief and the agent turns it into concepts and prompts, after naming what must stay identical across the series (product, face, logo). It ends after the generation: a shared selection, a private portal per brand where the client comments and approves from a private link, and delivery into the subscriber’s own Google Drive. The brand kit is applied to every generation, every model runs at its maximum quality on every plan, credits are in euros with no per-model surcharge, data is hosted in the European Union, and the prompt history of every visual is exportable.
Where Miravela is honestly behind
Miravela is a curated platform, not a toolbox. It runs twelve hand-picked image and video models rather than forty or fifty, has no node canvas, no plugins for Adobe or Figma, and no custom model or character training: consistency comes from brand kits, references and custom agents. It does not offer audio or 3D generation either. If breadth and certifications are your criteria, Magnific is the better fit today.
| Miravela | Magnific (formerly Freepik) | |
|---|---|---|
| Starts from a brief (parsing, concepts, prompts) | Yes, built-in agent | Agents that run a brief with brand guidelines (business page) |
| Image and video models | 12, hand-picked, maximum quality on every plan | 40+, image, video, audio and 3D |
| Node canvas | No | Yes (Spaces) |
| Brand consistency | Brand kit applied automatically; references; custom agents (Signature) | Brand kit; character training |
| Review and approval | Private portal per brand for the client, opened from a private link | Pinned comments and approval statuses (business, enterprise); client portal not stated |
| Delivery | Download, ZIP, Google Drive sync | Download; Photoshop, Figma, DaVinci, ComfyUI plugins |
| Pricing model | Credits in euros, same price whatever the model; packs that don’t expire while subscribed | Free plan; tiers with credit pools and per-model costs; per-seat business plan |
| Data | EU hosting (Paris); no training on client content | No training on any plan; SOC 2, ISO 27001; region not stated |
| Developer access | MCP connector for Claude | API, MCP |
Questions people ask
- Is Magnific the same company as Freepik?
- Yes. As of 8 November 2026, freepik.com redirects to magnific.com, whose pricing page is titled “Magnific (formerly Freepik)”.
- Can a client approve visuals on each platform?
- Magnific describes approval statuses and pinned comments for team members on its business plans, and sharing with clients; a dedicated client portal is not described. On Miravela, each brand has a private portal where the client comments and approves, and the comments come back inside the platform.
- Which one is cheaper?
- It depends on what you make. Magnific has a free plan and per-model costs; Miravela charges the same credits whatever the model, in euros, with monthly credits included. Compare one month of your real production on both before deciding.